CBS Scene is a restaurant, bar and retail space created by CBS and The New England Patriots at Gillette Stadium in Foxboro, Mass. The brief for this project was to create a high-octane, sports-themed channel package based on the newly-developed CBS Scene band. This package plays throughout the restaurant, bar and retail space on banks of HD monitors.
Logo opens (x5)
Text template + backgrounds (x5)
Navigation system and signage
High-resolution graphic stills for architectural detail and lighting throughout the space